There are probably none today that are untouched by social media platforms. More than 3.5 billion people are on social media for sharing, seeking, creating, and browsing information. Modern technology has made everything so easy that the entire universe is now at our fingertips. Social media holds the capability to bring millions of people together, making it an important part of digital marketing.

Social media today has become an inseparable part of digital marketing. Without it no business can flourish, such is the situation. It is not only the medium through which people connect with e